Noom, the consumer-led digital health company that helps people live healthier, happier lives, sought to develop a robust landing page and test for the best results in commerce. Below are the AB options Noom chose to present to customers.
Web banners:
Credits:
Creative Director: Bruce Carey
Associate Creative Director: Jason Kozlik
Art Director: Joseph Ansah, Jason Kozlik
Sr. Content Strategist: Kayla Nelson
Copywriter: Curtis Clarkson